Soho House is a place where members and their guests can relax in a creative setting with all the ‘home away from home’ touches. This sentiment is echoed throughout its interiors brand, Soho Home. For a trio of new e-commerce websites, their team turned to D3R.
“D3R have an ability to see the bigger picture. We get them involved in strategy meetings and discussions with third parties where we pull together ideas.”Lewis Hamilton, eCommerce Director
Selected highlights
Soho Home
Soho Home is an interiors brand that lets consumers bring Soho House style home. With D3R, they built a stylish site that integrates smoothly with their existing membership and accounting systems
Soho Skin
A new skin-care brand, planned and brought to launch with the help of D3R. Design teams from the two companies collaborated to create a site with a unique visual aesthetic—generating significant buzz before a single product had been sold.
Cowshed
Cowshed has spas across London and in Soho House locations around the globe. They needed a site that could seamlessly handle bookings from different types of customer as well as selling a wide range of natural spa products.
Point of sale
Soho House worked with D3R to build a new point of sale system for their Soho Home stores. Again, this combined traditional retail with the Soho House membership model, bringing the two things together at the touch of a button.
Managing orders
Orders from the three sites flow into a centralised order management system built by D3R. Shipment information is then sent to the right warehouse for fulfilment based on the items sold and where they are to be delivered.
